This is Mars | Philter.

Mars | Philter is a shopper marketing and retail creative communications agency committed to connecting shoppers to brands and back again. And we do this by telling compelling stories. Why stories? Because no one wants to be sold anything, but everyone loves a great story. It’s something we believe in, live by, and put into everything we do.

We use seemingly opposing skill sets – the science of planning and strategy melded with the intuition of creativity – to develop resonant communications that build brands and ring registers. Shoppers are characters in their own stories, and we help make them characters in yours.

From the Blog

What’s on Layaway?

Layaway, a timed program that allows shoppers to pay in installments until the full amount is met, can be a competitive advantage in times of economic unrest (and when credit cards are maxed-out). Created in the 1930s to ease the financial strain of shoppers due to the great depression, layaway lost favor in recent times [...]

CHECKOUT Issue 1 January 2012

Hello and welcome to the inaugural edition of CHECKOUT, our monthly quick-read newsletter that takes a look at the Canadian retail marketplace. Every month our team explores key themes and activation programs within a variety of retailer environments. Our aim is to find the most relevant and engaging shopper-facing campaigns and emerging trends, and share them with you.

View Video | Download Issue 1 | Visit Learn